Here are some bits of html you can insert into the FULL TEXT Box.
Web Link:
LINK TEXT
A link to the parks page would look like this:
Brookline Parks
Mail to link:
Link text
your email would look like this:Email: Alex Cassie
Bold Text:This text is BOLD
Italics: This is in italics
font size:This is font size 5
font color:Blue Text
size and color:This is some text!
or use predefined styles(CSS)
Heading 1 text
Heading 2 text
Heading 3 text
Heading 4 text